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Sunday, 22 November 2009

Web statistics

We use web analytic techniques to measure the number of visits made to the Directgov website. For this we use cookies. For more information about cookies, see the link to the 'Your privacy' section at the foot of this page.

Monthly figures

Directgov website traffic figures for the last three months - all Directgov websites

Not all visits go to www.direct.gov.uk. Directgov also exists on a series of related websites such as bluebadge.direct.gov.uk. The 'all Directgov websites' figure includes visits that may also be counted by partner websites such as www.jobcentreplus.gov.uk. Some websites are included on an estimated basis.

Month

Visits (all Directgov websites)

July 2009

20,637,609

August 2009

18,530,579

September 2009

17,519,083

 

Directgov website traffic figures for the last three months - www.direct.gov.uk only

Month

Visits

Unique users

Page impressions

July 2009

12,470,557

9,173,303

44,700,412

August 2009

10,744,041

Not Available

41,107,073

September 2009

12,529,565

4,011,823

48,486,974

 

Definitions

Visit: This is defined as a series of page impressions delivered to one unique user.

Unique user: This is defined as a uniquely identifiable user. These may be determined by using one or more of the following: cookies; the Internet Protocol (IP) address plus a combination of browser type and operating system; Registration ID.

Page impression (Page view): This is defined as a file, or combination of files, sent to a user as a result of their request being received by the server. Some images and assets, such as PDFs, are excluded.

ABC electronic

Directgov's web statistics are audited by ABC electronic. The last audit was in March 2007. The audit covered both the main Directgov website and Directgov Jobseekers.

Visits

Unique users

Page impressions

March 2007

5,321,649

3,829,262

33,831,404

July 2006

2,800,006

2,020,052

19,259,995

 


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